FIRST CVC Inc.
FIRST CVC operated Japan's largest CVC community, and we had accumulated a network of Asian startups. Couldn't we work together to activate the startup ecosystem across the Asian countries?
By mixing the strengths of one another, we identified an opportunity to resolve information asymmetries and network fragmentation to help support Japanese companies and Asian startups connect and enter each other’s markets.
Our strategic business partnership aims to bridge the CVC ecosystem in Japan with startups in neighboring Asian countries. With I&CO’s strategist serving as FIRST CVC’s external advisor, we are fostering inter-company synergy to promote business collaboration, fundraising, and corporate value enhancement.
Starting from the company name, we crafted FIRST CVC’s brand statement, visual identity, and corporate logo - all crucial elements of its communication strategy. Associated assets, along with their website, form a cohesive set of visual touchpoints.
Working closely with FIRST CVC, we helped them produce the CVC industry’s first large-scale summit meeting. In addition to our role as the event creative director, we offered our global insights by paneling on stage.
Number of CVCs attending the first JAPAN CVC SUMMIT
Market potential as an innovation platform (amount invested by participating companies annually in yen)